» Archive for the 'Incentive' Category

Work From Home and Make Money from On-line Rewards and Incentives Programs

Monday, August 27th, 2007 by MICE Editor

You’ll be amazed at how much free money you can make when you work from home answering surveys, accepting offers, and reading e-mails. Simple tasks like these can help you earn cash without leaving the house.

Get Paid to Work From Home… It’s Easy!

We could all use some extra money now and again. Now, there are Internet rewards programs that make it possible to work at home and earn cash.

There’s so much you could do with some extra cash every month. But getting an extra job will take too much time away from your family, your hobbies, your LIFE.

When you work from home, you do as much work as you want to. The amount of free money you earn is based on how much time you’re willing to put in. There are no schedules, no clock-in times, no quotas… just free cash on your timetable.

You’ll be able to spend more time with your family and doing the things you want to do… all while you make free money.

It’s Never Been Easier to Work From Home

The Internet has plenty of ways for you to work at home. Performing simple tasks like taking surveys, reading e-mails, shopping, and playing games can supplement your income and give you access to the extra money you’ve been hoping for.

Some of these opportunities require small fees… but for the most part, your biggest investment will be the time you’re willing to put in.

Life’s too short to spend doing a job you hate. Especially when it’s so easy to work from home and earn the free cash you need. Don’t waste anymore time…

Gerardas Norkus is a successful author and publisher of http://www.1st-in-rewards.com

Great tips on receiving free merchandise and money from top on-line rewards and incentives programs.

(c) Copyright 2004. All rights reserved.

Publishing Guidelines: You may freely distribute or publish this article provided you publish the whole article and include the copyright notice and links in full. A courtesy copy is requested upon publication.

Investing in China Tax Incentives Offered by the Chinese Government

Monday, August 27th, 2007 by MICE Editor

The People’s Republic of China offers a variety of tax breaks and financial incentives to encourage inbound investment.

National government incentives vary based on how much money you are investing and whether or not your project is located in one of China’s special economic zones; local incentives vary by jurisdiction according to relative bargaining power. The tendency in recent years has been for China’s central and western provinces, who have been starved of foreign investment in comparison with well-fed coastal cities like Shanghai and Beijing, to offer incentive packages that are considerably more generous than those offered to foreign investors ‘back east’. The national government is now actively encouraging foreign investors to pour money into China’s relatively undeveloped hinterlands in order to spread wealth more evenly throughout the country and stem the flow of economic migrants to the coast.

China’s standard corporate tax rate is set at 30%. However, in certain locations the rate can decrease dramatically. Enterprises located in certain areas designated as “open to foreign investment” pay only 24%. The favored children among overseas investors, however, are enterprises located in national-level economic and technical development zones, such as certain industrial parks like Suzhou Industrial Park (near Shanghai) and California Industrial City (in central China). They enjoy a permanent corporate tax rate of only 15% – but even that rate only kicks in during the sixth profit-making year. The rate is zero for these enterprises during their first two profit-making years, and rises to only 7.5% for the following three years, before returning to 15% for the sixth year. Any enterprise classified by the P.R.C. government as a “Technologically Advanced Enterprise” or an “Export Oriented Enterprise” (an enterprise with an export value of at least 70% of its production value during any given year) enjoy a corporate tax rate of only 10% for their sixth through tenth profit-making years.

China offers further tax incentives for enterprises that reinvest their profits domestically, and these incentives operate in addition to rather than in replacement of the above tax incentives. In particular, enterprises that reinvest their profits to increase their own capital or to establish or invest in another foreign invested enterprise in China are eligible for a refund of 40% of the corporate taxes already paid on those reinvested profits. The refund rate rises to 100% if the enterprise in which profits are reinvested is classified as a Technologically Advanced Enterprise or Export Oriented Enterprise. This refund must be returned, however, if the reinvested finds are withdrawn within five years.

The foregoing description is not exhaustive – China offers various other investment incentives. That was the good news; the better news is that incentives are offered not only by the national government but also by provincial and local governments that compete fiercely with each other for a slice of China’s lucrative foreign investment pie. But that’s another article.

David A. Carnes is a California attorney working for California Industrial City in Zhengzhou, China. His website, Start a Company in China, is at http://www.chinacompanystartupguide.com/61.html and offers free, step-by-step information on how to establish a business presence in China.

Web Site Incentives And Visitor Opt-In, Your VITAL Follow-Up Opportunity

Thursday, August 23rd, 2007 by MICE Editor

Carve this in stone.

Stamp it on your forehead.

Repeat after me…

“My primary marketing goal for my web site is to provide visitors with a strong reason to opt-into my email list.”

Yes, you’ll have additional goals and objectives, but this one is first. Always.

Why? It’s simple. No matter how well your site is designed. No matter how well it is written. No matter how long or short is it. No matter how good your products or services are… visitors RARELY buy on their first visit.

They also don’t remember your website for very long.

Sorry, but that’s the nature of an environment where it is so simple to ‘move on’ to something else in a matter of seconds.

Think about it. How many times have you found yourself on a web site, and you had no idea how you got there. Now, add to that, what do you remember about the 6 or 8 or 10 web sites you visited in the previous 30 minutes? Not much probably.

Geez… that sounds rather hopeless doesn’t it?

It can be, IF you don’t have:

* A clear priority objective (getting them to opt-in)

* A compelling headline/copy to STOP prospects from clicking away

* A strong offer in order to earn their email address for
follow-up

Even if they only stay for 30 seconds (and that’s good), IF you get an email address, you have been successful. Now you can follow-up with them, invite them back to the site with an offer, and simply have a way to stay in touch.

9 times out of 10 this is how visitors become customers – by building a relationship sharing valuable information via email.

Now before there’s any confusion, this isn’t unsolicited email or SPAM, as it’s commonly referred to. Remember, they gave you permission by opting-in. There is a MAJOR difference. In fact, it is THE difference.

On top of that, you will always provide in your follow-up email an option to ‘opt-out’ if they want. In this way, you not only play by the rules, you let your email list recipients know that you respect their privacy.

Tim Genster is a 20-year marketing communications professional, Certified ‘Guerrilla Marketing’ Coach and Certified Master Web Copywriter, based in Connecticut. Get his FREE, Proprietary, 34-Point Evaluation of your current website’s ’selling power’ at: http://www.local2global.biz

The Sales Incentive Program’s Rewards

Tuesday, August 21st, 2007 by MICE Editor

The rewards, which you plan to make available to the participants in your incentive program, should be considered under two “value” criteria:-

The cost to you in dollars
The appeal and satisfaction of your rewards, in the eyes of the potential winners.

The dollar cost:

The cost of your sales incentive rewards will be an important component of your planning in the early stages, and must be included alongside the estimates you obtain for printing, trade launches, agency costs and fees, and other items of expenditure. Obviously, the cost in dollars for rewards will be different for all programs, as they will depend upon how many prizes and how many people need to be rewarded, and to what value. Each program will be different.

The important need is to include the reward costs in your total budget. The advantage of a larger number of prizes, even if they be individually of a lower value, is that there is a greater degree of all round enthusiasm and participation, when the potential participants see that the odds are more in their favour.

If there are sales incentive rewards available for all sections of a unit, or distribution channel, there is total involvement and the degree of co-operation and activity is often greater. However, the competitive spirit must not be destroyed by allowing everyone to win a prize.

Appeal and Satisfaction to Participants:

The success or failure of an entire campaign will hinge on the potential participants’ reaction to “What’s in it for them?” The appropriateness and excitement offered by the type of prizes can often lift the real value of these prizes beyond their actual dollar cost.

A few basic elements must be considered, in addition to the main need to consider the prizes through the eyes of the winner and not those of the promoters of the sales incentive scheme.

The prizes should be easy to distribute.
Where a wide choice is offered, you may need to prepare an attractive brochure or catalogue.
You must not use your own surplus or discarded stock as a low cost solution to such an important part of the program.
You should make sure that the timing is fair and sensible to the winners.
If travel is included in your prizes, you should plan it on a basis of total individual choice of time or, if arranging a group activity, plan the trip to suit the commercial pressures of the recipients. Winners should not be forced to join a group tour at a time that is very busy for them, or when they are shorthanded through staff holidays or other causes.
The greatest value is often attached to prizes that can be shared by both the winner and his or her family or friends. Travel prizes that include the option for two, or a family, to enjoy a holiday together have much higher value than single travel.

Summary:

You should:-

Make it easy for the prizes to be collected or utilised.
Explain clearly any conditions that may apply.
Follow up with your prize suppliers to ensure that they do what they have promised, both to content and time.
Make your communications with winners timely and friendly.
Treat them as special people.

No incentive program can be considered complete until the prize winners have received their prizes in the form
and within the time stated and with the satisfaction promised when you first sought their participation.

Ken MacKenzie’s web site “The Marketing Update” is at: http://www.themarketingupdate.com. He has had some 30 years experience in small business marketing and public relations and, prior to establishing Ken MacKenzie Communications in 1993, he was a Senior Consultant for over five years with International Public Relations Pty Ltd. He has also consulted to the United States Foreign Commercial Service, based in Sydney Australia. As a Consultant, Ken has managed many accounts including Monier Roofing Limited, NUS International Pty Ltd, MasterFoods of Australia, the Jakarta Promotion Board, the Australian Made Campaign, Boral Roofing, Boral Bricks, Boral Plasterboard, Frontline Business Services and Sydney Point of Sale. In his consulting to the United States Department of Commerce in Sydney, Ken served as Principal Advisor to the United States Trade Centre Director on major U.S. trade event planning and implementation of numerous U.S. Government sponsored trade shows covering many different industry groups.